If you’re looking to create or build an existing online business, make a “Fan Page” on facebook. It’s easy to do, and you can create multiple pages to coordinate with different aspects of your business. People often think it’s a long and expensive undertaking to develop an online business or to actually start earning commissions on the internet. It doesn’t have to be complicated, difficult or time-consuming when you make a “fan page” to get the ball rolling,

Fan Page Basics

First you need a personal facebook account. Once you have that, simply go to your account and create a Fan Page.

Facebook Makes Creating A Fan Page Easy

Facebook now gives you various categories of fan pages to hook into. The video shows you where to find a category for any fan page you have in mind, and to set up your fan page within that category. It’s great to take advantage of the facebook tools, because they are well defined and targeted for your fan page.

Do You Need A Fan Page Before You Have Fans?

The term “fan page” is actually a misnomer for most fan page applications. The majority of these pages are actually business pages, social cause pages, company pages, artist pages, non-profit organization pages and the like.

The original concept of the fan page was that the page owner would be some sort of celebrity that everyone would want to follow. It was a great way for facebook to attract a lot of people to their site.

Today, though, many different people want a “fan page” for many different reasons. You will generally hear a business, artist or non-profit page (along with all the others) referred to as a “fan page”.

Can I Sell Stuff on My Fan Page?

Short Answer: Yes. Facebook allows you to engage in commercial activity on fan pages, but not on your personal page. That said, the best commercial use of your fan page is NOT to simply “sell stuff”.

It is to engage with others in your niche, and leverage the immense popularity and credibility of facebook to establish your own “brand” among those who would care the most (others engaging in conversation within your same niche).

I love to read your questions and comments, and encourage you to share this post within your social media streams. I’d also love to hear if you’ve been running a fan page on facebook, or what you think about creating your first fan page.

Maybe it’s time to get down to… or even return to… the basics of doing business online.

In this 4 minute video, I lay the foundation for getting you out of your comfort zone, and into the flow of success. I’ve even got a super Action Plan that you can embark on at the end of the video.

No more watching others fly by with their online success while you are grounded in frustration and overwhelm.

Network marketers, internet marketers, bloggers… here’s a great place to begin, to finally get your online business, your MLM or your business opportunity up and running.

I created this “Up & Running” tutorial a little while back, and it was specifically aimed at MLM entrepreneurs looking to get free leads. Despite it’s Network marketing slant, though, the techniques, strategies and resources are identical to the ones that would benefit internet marketers and bloggers, too.

“Up & Running” is a great launchpad for your online business, whatever your niche, whatever your business. If you need to build a list, develop customers, subscribers and prospects… watch the above video again. Then grab your own free copy of “Up & Running” at the end of the video.

Carpe Diem!

I love to read your questions and comments, and encourage you to share this post within your social media streams. I’d also love to hear what you think about “Up & Running” after you’ve reviewed it.

Stepping Up

Skype video conference is a tool you will want to consider using if you are looking to establish leadership in your niche or business. Standing out from the crowd by definition puts you a step ahead of everyone else. But you need to have tools and strategies to take this bold step.

Skype video conference is one such tool, and using the strategies discussed in my video on this topic will give you a clear idea of how to take full advantage of it in your business or professional practice.

Your “Skype Video Conference” Profit Center

The incredible power of the Skype Video Conference is in it’s personal branding capabilities.

If you are a business leader, you need to gather your followers. A Skype Video Conference puts you at the head of the conference table.

If you are an MLM business representative, you need to court and train your downlines, and prospective recruits. During your Skype Video Conference, you become the leader of the pack. Chances are, recruits will insist on being on your team after your presentation.

If you are an internet marketer, a Skype Video Conference is the perfect format for teaching your subscribers how to follow in your footsteps.

If you are a personal coach or mentor, there’s virtually no tool that give you the invaluable personal branding, as well as a platform for one-on-one consultations, as a Skype Video Conference.

Are you a blogger, a niche marketer, a company representative… it hardly matters what your exact position is. What is important, is that you stand up and be counted as a magnetic, compelling leader. That’s why you need to explore the depth of this simple, free yet virtually unrivaled personal branding tool.

Putting “Skype Video Conference” In Perspective

I’d love to hear your comments, experiences and perspectives on developing your personal brand. Please take time to re-tweet and Facebook share this post so your followers can benefit from your sharing.

This is the third and final part of the series I’ve done on the value of Skype. If you want to know more about using this resource and strategy to develop your business, please start with part 1, Create A Skype Community. Then proceed to part 2, Skype Set Up.

After you’ve seen the essentials of Skype, and the basics of setting it up, you will be prepared to fully implement this effective social media strategy, by setting up your first (or maybe your next) Skype Video Conference.

Skype set up is a powerful step to take toward making your online business interactive. It’s a great way to build your personal brand, and to garner leadership status in your field, specialization or niche.

This is the second of a 3-part series. If you’d like to start from the beginning, click on Create A Skype Community.

Here’s the basics of getting started.

Please share this in your social media and bookmarking sites like Facebook, Twitter, Digg and Stumbleupon.

I’m always happy to read your questions and comments below. Let me know if you need any help with your own Skype set up.

Continuing my discussion about “targeted listbuilding” techniques, let’s talk about the “Call To Action”.  

After all, building an email list of subscribers to your online “newsletter”, or “tips” or whatever else you might call it, requires that people complete the action steps you give them in order to “subscribe” to that list.

Anchor Text: the most effective “Call To Action” to capture laser-targeted subscribers.

The best place to use keywords to pull people into your offer, is embedded “anchor text”. Anchor text is a phrase comprised of select keywords that are hyperlinked within the body of your article, blog post, video description or other content.  

Using the keyword as the anchor text itself will attract exactly the people most interested in that keyword, hence your product offer, hence your subscription offer.

Anchor text is the clickable word or phrase that leads a reader to more information about that keyword.  

Preferably, the anchor text link will drive them directly to your squeeze page.  Because your keyword is targeted to the readers you want to attract, they won’t click on it unless they really WANT to know more about it.

Once they do, they will be driven straight to your “squeeze page,” which is designed strictly to capture subscribers.

Now, if you think this is problematic because you don’t know where to turn to get a squeeze page, you could click on my embedded anchor text to get my free video series that will teach you exactly how to create your own squeeze page.

And now you’ve received your “Call To Action” that will take you to my offer, and onto my subscription list.  Once you are on my list, many fabulous learning and joint venture opportunities will follow!  Get the idea?

Love your comments and social media shares, as usual.

Internet marketing strategies are numerous and often complicated.  I suggest you get things moving, or elevate your business to new heights by focusing on simple strategies that can be readily implemented.

If you have strategies that you’ve found fruitful, I’d love to have you share some of them in a comment below.

Don’t forget to share this blog on Faceboook, Twitter, Stumbleupon and other social media sites if you’ve found this helpful.

Well, I know from experience, that they’re not really asking a question, they are hedging themselves against failure IF they decide to get involved with internet marketing.

Well, of course, there are many ways to make a profit on the internet.  New students have no idea what the difference is between internet marketing, network marketing, MLM and organizational development, affiliate marketing and so forth.

Naturally, they are putting the horse before the cart.  Before you can even consider how much profit you can make on the internet, you must decide this:

• How much failure you are willing to endure in the process of succeeding?

• How much of yourself are you willing to invest way before even asking how much you can profit on the internet?

Love to hear your comments, and always appreciate you sharing this post with others on your Social Media sites.

You CANNOT avoid them. You WILL encounter them. You will experience real-time FAILURES because of them.

BUT… without them… you can never SUCCEED.

The “Attitude of Gratitude” begins with embracing pitfalls, obstacles and failure. And it is the only attitude that will prepare you for attaining major-league success.

You absolutely CAN

• make money

• build a  business
• recruit down-lines
• work from home

• fire your boss

You can do all of it not by avoiding, but by engaging and embracing, all of the Internet Marketing Pitfalls you can find.

While failure is the only way to success, you need to learn from your failures and learn to use them to get your game to the next level.

When you need help getting to that next level, either in Internet Marketing or in developing MLM or direct sales leads, Contact Me, or ask me about My Mentoring Program.

I’d love to hear your reactions to this post.  What failures have helped you to progress to the next level in your business?  Remember, the road to success is paved with failure.

I discuss both the differences and similarities on the video below.

Don’t forget that the most important similarity between internet marketing and network marketing is that they both employ personal branding techniques to bring you to the forefront of your company, business or idea. That’s because both rooted in attraction marketing.

Stop following… start leading.

I’ve done a free video series that will show you precisely how to brand yourself as a leader and expert. When you’re tired of following uplines, employers and supervisors who limit your growth, sign up for my free Up & Running 5-day Video Series.

This video series takes you Step by Simple Step through the process required for YOU to step forward and take a leadership role in your business.

Sign up for my FREE Up & Running 5-day Video Series right here.

Happy to have you on board.

Have you ever felt this way?

Have you ever been on track, working hard to develop a specific strategy when, WHAM… here comes a better one!  Gotta get to the free webinar, or sign up for the free ebook, or start doing some Google research on it.

Are all the newest ideas, techniques, info-webinars, systems and tools a whole lot of hype?  Are they just sizzle without any steak?

Sometimes they are.  Sometime they are not.

At one time, Facebook and Twitter were new “flashes in the pan.”  But they turned the Social Media world on its head.  But many other ideas never got any bounce at all, and nobody can even remember their names any longer.

Are You Missing Out On The Hottest Happening?

As an internet marketing entrepreneur, you must decide when to stop dead in your tracks to investigate a new method, tool or system… or when to put blinders on to EVERYTHING blasting off all around you, and just stick with the game plan that you’re carrying out.

I find that a big problem with my clients and fellow marketers is that they are all too eager to jump out of one ship, midstream, and leap onto another going in a different direction.  I think part of it is because the grass always seems greener on the other side, and also because things aren’t going as well as they hoped where they are.

Certainly another part of the ship-jumping problem, is that many entrepreneurs thought things would come easier, and instead of keeping their nose to the grindstone and pushing full steam ahead, it seems like it might be less work and more reward to leap for another ship.

Finally, another reason I see people jumping ship is pure and simple, good old fashioned procrastination.  Why isn’t their business going forward?
Why can’t they complete a campaign?  Because they MUST look into something better that just appeared.  That means more research, another webinar, 6 hours of video, read a new book… anything but getting down to the task of completing the task they started out on.

My Advice?

Know that being an internet marketer is a long-term business, not a get-rich quick scheme.  Don’t have unreasonable expectations of overnight success for very little work.  Don’t harbor expectations of grandeur that come without lots of sweat, hard work and temporary set-backs that teach us more than any book we’ll ever read.

Check out the latest and greatest internet marketing strategies, tools and systems… when you’ve completed the campaign or project you already began.

Could you miss out? Yes.  Will you?  Not likely.  If the latest hype has legs, it will be around for a long time.  If it doesn’t, you’ll miss out on a sinking ship.

In the meanwhile, the hottest internet marketing strategy today, as it was yesterday, is to stick to your plan, see it to fulfillment… then and only then, reassess and consider where to go next.  Chances are, the strategy you’re working on may not be the sexiest and trendiest thing on the internet, but I’ll bet it’s got a whole lot of success history behind it.

So, yes.  Check out the latest and greatest internet marketing strategies.  Just don’t jump ship so many times that you end up drowning.

I’d love to hear about the ship you’re traveling on right now.  Comments, re-tweets, Facebook and other social media shares are always appreciated!